Corporate Identity


The most important resources that allow you to build an effective business identity:

1-The Business Name

The business name is important. Large companies spend thousands, if not millions of dollars on creating effective and memorable business names.


2- The Logo

Along with a great sounding name for your business, an effective logo can do wonders for the impression your company makes and serve as a pivotal point in your marketing efforts.


3-The Trademark

A trademark is a name (or phrase), symbol or design identifying and distinguishing a product from goods ae nd services provided by other companies.


4-Business cards

Are cards bearing business information about a company or individual. A business card typically includes the giver’s name, company affiliation (usually with a logo) and contact information.


5- Letterhead

Is the heading at the top of a sheet of letter paper (stationery). That heading usually consists of a name and an address, and a logo or corporate design.


6- Envelope

Is a common packaging item, usually made of thin flat material. It is designed to contain a flat object, such as a letter or card.


7-Brochures

are often printed using four color process on thick gloss paper to give an initial impression of quality. And it is advertising for the company.


8- An invoice

is a commercial document issued by a seller to the buyer, indicating the products, quantities, and agreed prices for products or services the seller has provided the buyer.

A:Creating a business identity is an essential task to open your doors for business, or “hang out your shingle”, if you prefer. Here’s Step 1 in the process necessary to create an identity for your home business.The second step I recommend in establishing a business identity is to set up an

B:address and phone number for your new business.

C:You’ll also need this business contact information when it comes time to order your business cards and when you set up your web site

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