Merchants Online: Which Ecommerce Merchant Account Is Best?

Online success is dependent on conversion — and what’s one key element to customers converting? Having the right ecommerce merchant account. For many, when we think about ecommerce payments, we traditionally think of payment processors and payment gateways. At the end of the last decade, U.S. consumers preferred MasterCard as their online payment method, with…

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The importance of product photography in eCommerce

Let’s talk about product images as the most important content in your eCommerce website, or is it? Do not underestimate the importance of product photography because this is one of the most powerful tools in selling of your goods. Humans are visual beings, we process information based on what we see. Studies show that people…

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Why WordPress is the Best Tool to Create Your Website?

WordPress is a free tool for creating websites that puts you in control of the design, features, and content without requiring coding knowledge. It’s just one option in the industry of website building software. Some of the alternatives—Wix, Shopify, Squarespace to name a few—offer similar features for a monthly fee. But there are many good reasons…

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The Difference Between WordPress and WooCommerce Explained

When it comes to WooCommerce vs WordPress and the difference between WooCommerce and WordPress you need to understand how one functions as a Content Management System (WordPress) whilst the other works inside that Content Management System to provide eCommerce store functionality (WooCommerce). In that way, WordPress is very much like “Windows” on your PC or…

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11 Reasons to Use WordPress For Your Website

If you’re starting to build your first website, WordPress is inevitably a name that you’ve come across. I’d recommend it to nearly anyone who has any type of website. But before I get into the reasons why WordPress is so great, I want to clear up any misconceptions about the platform. What exactly is what…

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